Series archive

Ecommerce Intelligence

28 published storiesOrdered collection

Ecommerce Intelligence

Series timeline
Lina VossJuly 17, 202610 min

Shopify Product Margin Analysis

See how to rank Shopify products by known margin, identify unrankable products without costs, and avoid confusing product revenue with store P&L.

Shopify Product Margin Analysis
Ada O'BrienJuly 17, 202610 min

Shopify Missing Cost Data

Find and fix missing Shopify Cost per item records so margin reports show their coverage honestly and product decisions rest on usable data.

Shopify Missing Cost Data
Lina VossJuly 17, 202610 min

Shopify Connection Status

Check whether Shopify is connected, what data is available, and when catalog and order streams last synced before acting on a report.

Shopify Connection Status
Soren PatelJuly 17, 202613 min

Shopify Reorder Planning

Use Shopify demand, stock cover, and revenue-at-risk signals to build a reorder shortlist without treating a baseline forecast as a purchase order.

Shopify Reorder Planning
Lina VossJuly 17, 202614 min

Shopify Dead Stock Analysis

Identify Shopify inventory with zero observed sales, understand its capital exposure, and decide what deserves review before discounting or clearing it.

Shopify Dead Stock Analysis
Ada O'BrienJuly 17, 202611 min

Shopify vs GA4 Revenue

Reconcile Shopify store revenue with GA4 purchases by separating refunds, tax, shipping, timezone, consent, and tracking differences from real errors.

Shopify vs GA4 Revenue
Soren PatelJuly 17, 20269 min

Known vs Total Shopify Margin

Learn why known contribution margin is not total margin when Shopify costs are incomplete, and how coverage changes the decision you can make.

Known vs Total Shopify Margin
Soren PatelJuly 17, 20269 min

Shopify Inventory Risk Review

Build a weekly Shopify inventory-risk review around days of cover, stockout exposure, dead stock, data sufficiency, and human purchasing judgement.

Shopify Inventory Risk Review
Soren PatelJuly 17, 202610 min

Audit Shopify Cost per Item

A step-by-step Shopify COGS audit for finding sold variants without Cost per item and prioritizing the data gaps that affect margin reporting most.

Audit Shopify Cost per Item
Lina VossJuly 17, 20269 min

Shopify Refund-Adjusted Revenue

Define refund-adjusted Shopify revenue clearly, distinguish it from gross sales, and use it in profitability reviews without hiding order exclusions.

Shopify Refund-Adjusted Revenue
Lina VossJuly 17, 20268 min

Shopify Inventory Days of Cover

Use observed Shopify demand to estimate days of inventory cover, while accounting for sparse history, seasonality, lead time, and stock uncertainty.

Shopify Inventory Days of Cover
Ada O'BrienJuly 17, 20269 min

Investigate Shopify Dead Stock

A disciplined Shopify dead-stock review: validate inventory and sales history, check seasonality and bundles, then choose a measured clearance action.

Investigate Shopify Dead Stock
Lina VossJuly 17, 20268 min

Shopify Catalog Sync and Variants

Learn why complete Shopify variant sync matters for cost coverage, inventory risk, and product analysis—and how to spot an incomplete catalog record.

Shopify Catalog Sync and Variants