Structured Data for AI Search: What Schema Markup Actually Does (and Doesn't)
Google says schema isn't a ranking or AI-citation lever. Here's the real evidence on what structured data does — and doesn't — do for AI search visibility.
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The AI Search Competitor Source Map: Finding Out Who AI Engines Trust Instead of You
A method for mapping which sources AI engines cite when competitors appear in answers — and using that map to compete on evidence, not just keywords.
Canonical Tags for AI Search: Why "Hint, Not Rule" Means Something Different to LLMs
Canonical tags tell Google which duplicate wins. AI crawlers don't confirm they even read the tag — here's what actually shapes citations.
