TL;DR
Resuming restarts a paused campaign — and unlike pausing, it requires an explicit confirmation scoped to that exact campaign, because resuming restarts mail that was deliberately stopped, often because something was wrong.
What it is
Resume is the mirror of pause, with one deliberate difference: it is confirm-gated. The first call stages the resume and returns a message naming the campaign and what resuming will do; only a second call with explicit confirmation actually restarts sending.
How it works
- First call (no confirmation): the campaign is resolved, and a pending action is staged keyed to that campaign’s ID — not the name you typed. The response asks you to confirm, naming the campaign.
- Second call (confirmed): the system checks that a matching pending action for that exact campaign ID exists before doing anything. If it does, every non-terminal enrollment and the campaign itself flip back to
active, and sending resumes from wherever each contact’s progress left off.
Staging by ID rather than by name matters: if two campaigns share a name, or one gets renamed between the first and second call, the confirmation can only ever resume the exact campaign that was previewed — never a different one that happens to match the typed name.
When to use it
- After a pause has been used to fix something (a sequence edit, a data correction) and sending should continue.
- Never as a default reflex — if a campaign was paused for a reason, resuming should follow checking that the reason is actually resolved.
What it does not do
- It does not resume automatically or on a timer. Every resume is a deliberate, confirmed action.
- It does not restart contacts from the beginning of the sequence — enrollment progress is preserved across the pause.
FAQ
Q: Why does resume need confirmation when pause doesn’t? A: Because a paused campaign was usually stopped for a reason. Restarting it is the action worth a deliberate second step; stopping it never is.
Q: What if I rename the campaign between staging and confirming? A: The confirmation is scoped to the campaign’s ID, resolved at the first call — a rename in between does not change what gets resumed.
Q: Do contacts restart from step 0? A: No. Enrollment progress is preserved through a pause; resuming continues from each contact’s current step.
Takeaway
Resume is pause’s mirror with one asymmetry built in on purpose: restarting mail always asks first, scoped to the exact campaign you were shown, because the mail being restarted was stopped for a reason.
Where nqzai fits
The workflow above is one nqzai runs directly: AI GTM agents, AI marketing planner.
Evidence and scope
Review date: 2026-09-11.
Reproducible use. Use the framework with a defined audience, source data, and review date; test material recommendations against your own evidence before making a production or buying decision.
Limit. This article is educational guidance, not legal, financial, security, or performance assurance.
