Original Research for AI Search
July 28, 2026 · 9 min read · Plan original research that can be reviewed and cited: define the question, method, sample, limitations, findings, updates, and supporting source material.
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SEO vs GEO vs AEO: What's the Difference and Which One Wins in 2026
July 9, 2026 · 9 min read · Search optimization is no longer a single discipline. If you are still treating all optimization as traditional SEO, you are already losing visibility to compe…
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Demand Gen and Sales Attribution
July 17, 2026 · 13 min read · The promise of end-to-end attribution has never been more tantalizing—or more treacherous. Every email open, every AI-generated search snippet, every CRM.
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Evaluate an AI Search Visibility Agency
July 21, 2026 · 16 min read · Assess an AI-search visibility agency through methodology, evidence quality, technical work, content standards, measurement limits, and clear ownership.
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Brand Mention vs Citation
August 1, 2026 · 8 min read · Separate brand mentions from actual source citations in AI-search reporting, with definitions, examples, sampling rules, referral signals, and caveats.
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AI Search Risk Register
July 27, 2026 · 8 min read · Create an AI search risk register for unsupported claims, stale sources, brand confusion, sensitive advice, technical blocks, and escalation ownership.
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The Evidence-First Brief for Comparison and Pricing Pages
July 18, 2026 · 8 min read · A content-brief template for commercial pages that defines buyer questions, required proof, fact reviewers, data currency, and the next action — built for AI answer engines.
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AI Search Content Briefs
August 1, 2026 · 10 min read · Build content briefs that connect search questions to evidence, entities, citations, audience needs, and measurable review criteria for AI-search
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Answer Engine Citation Audit
July 28, 2026 · 10 min read · Run a citation audit that maps important questions to existing answers, evidence gaps, source quality, structured sections, owners, and publish-ready
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How to Build "Alternatives" Pages AI Engines Will Actually Cite
July 18, 2026 · 8 min read · Most vendor alternatives pages get ignored by AI search. Here's the honesty-first structure — trade-offs, scenarios, dated facts — that earns citations instead.
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GSC Landing Page Data Quality Audit
July 20, 2026 · 13 min read · Audit Search Console landing-page data for canonical grouping, query matching, date ranges, URL variants, and the limits that affect reporting confidence.
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AI Search Content Update SLAs
August 1, 2026 · 11 min read · Set content-update SLAs for AI search using claim risk, source volatility, product changes, ownership, review windows, and documented escalation paths.
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AI Search Citation Benchmark
July 17, 2026 · 9 min read · As AI-powered search engines like ChatGPT, Perplexity, and Google’s Search Generative Experience (SGE) increasingly cite sources in their answers, brand.
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AI Lead Qualification: Rules and Human Review
July 19, 2026 · 17 min read · Design AI lead qualification with explicit rules, observable signals, human review, feedback loops, fairness checks, and clear routing criteria.
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Consent Mode and Organic Measurement
July 20, 2026 · 17 min read · Interpret organic traffic under Consent Mode by separating observed sessions, modeled behavior, consent coverage, and the limits of channel-level
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